PRINT WORKS! - THE MODERN MEDIA MIX
Successful Campaigns Include a Mix of Print and Digital
Print and digital content surround our daily lives. From a marketing perspective, you need to strike the right balance and understand your audience to be effective. In this issue of Print Works!, we'll share how print and digital media are working together to create impactful integrated marketing campaigns. We'll also show you how print remains a sustainable, tactile and trustworthy tool - essential to any marketing campaign.
In this issue:
- How mixing print and digital methods leads to maximum ROI
- Millennials continue to surprise
- Top 5 digital trends
- Why it pays to incorporate direct mail in your marketing plan
- Extream personalization - make your media yours
- Modern printing made sustainable
- and much more!